Common Questions

What exactly is Storvia? How would you explain it in one sentence?

Storvia shows B2B manufacturers who visited their website, where they came from, what they researched, and what turns them into buyers - without the complexity of enterprise marketing tools.

We're customer intelligence for manufacturers. Before someone contacts you, we show you:

• What they researched on your website
• Where they came from (LinkedIn, Google, referral, etc.)
• How many times they visited
• What they care about (based on pages they viewed)

Why was Storvia created? What problem were you trying to solve?

Small manufacturers (10-500 employees) with solo marketers or business owners handling marketing had no good option.

They needed to understand their buyers, but couldn't:

• Afford enterprise platforms
• Support technical teams to integrate multiple tools
• Invest time to learn complex analytics systems
• Get simple answers: Where did this buyer come from? What do they care about?

Storvia was created to fill that gap:

• Simple enough for a solo marketer to set up in under an hour
• Complete enough to show the full visitor-to-buyer journey
• Clear enough that you understand it immediately without training

What problem does Storvia actually solve in practical terms? What changes for us?

The reality you're facing:

When a buyer emails you, they've already sent the same inquiry to 5-10 other manufacturers. Everyone gets the same generic message.

Here's the problem:

You only know what they wrote in their email. But what they actually care about? That's hidden in their behavior—and your competitors don't see it either.

What changes with Storvia:

When that buyer emails you, you instantly see what they didn't tell you:

• Which products they actually spent time researching (not just what they asked about)
• What technical specs they kept coming back to
• Which case studies convinced them
• Whether price, quality, or delivery time is their real concern
• How many times they came back before contacting you

The competitive edge:

• Your competitors respond with: Generic catalog, standard pricing, boilerplate answers
• You respond with: Targeted answer addressing their verified concerns, mentioning the exact products they researched, speaking directly to what drove them to contact you

The result:

You don't just respond faster—you respond smarter. You understand them better than they explained themselves. You stand out. You win more deals.

What's the difference between Storvia and Google Analytics? Why not just use that?

Google Analytics shows you what's happening on your website. Storvia shows you what to say in your response.

Google Analytics tells you: "127 visitors this week, 47% from LinkedIn, average time 3:42"

That's useful for trends, but it doesn't help you respond to individual buyers.

Storvia tells you: "This buyer found you on LinkedIn, came back 3 times, spent 8 minutes on your CNC capabilities page, read your automotive case study twice, then filled out the contact form."

Now you know exactly what to mention in your response.

The difference:

• Google Analytics: Helps you understand website traffic patterns
• Storvia: Helps you write better, more personalized responses to each buyer

Result: Google Analytics = better marketing decisions. Storvia = better sales conversations.

We tried Google Analytics before and it was useless - just confusing numbers. Why is this different?

Google Analytics is built for marketers. This is built for manufacturers who need to understand customers.

Google Analytics shows you: Sessions, bounce rates, UTM parameters

We show you: John from Germany contacted you Tuesday. He visited 3 times over 5 days. First time he checked your products page. Second time he spent 8 minutes on pricing and certifications. Third time he filled out your contact form.

The difference is understanding. Google Analytics tells you about traffic patterns. We tell you about individual buyers and what they care about.

How is Storvia different from a CRM like Salesforce or HubSpot CRM?

CRMs manage your sales pipeline AFTER someone becomes a contact. Storvia shows you what happened BEFORE they contacted you.

A CRM:

• Stores contact information after they reach out
• Manages your sales pipeline and deals
• Tracks emails, calls, meetings

Storvia:

• Tracks anonymous visitors BEFORE they contact you
• Shows their complete research journey
• Links their full history when they fill out a form
• Reveals what they care about before your first conversation

Different tools, different purposes:

• CRM = Managing sales process after contact
• Storvia = Understanding buyer intent before contact

They work together. Storvia gives you intelligence. CRM manages the relationship.

Can you explain the holistic but simple approach? How is that different from other tools?

Most tools make you choose: either simple (but incomplete) or complete (but complex). We built both.

Holistic means:

• Track complete visitor journey
• Link anonymous visitors to identified buyers
• Show full timeline from first visit to contact
• Connect all the dots in one place

Simple means:

• One script tag (install in under an hour)
• Dashboard uses plain language
• No integrations needed
• No training required

The result: You get complete visitor intelligence (holistic) without complexity (simple).

Example:

• Complex tool requires configuring UTM parameters, setting up goal funnels, creating custom segments
• Simple but incomplete tool only shows how many people filled your form
• Storvia: John visited 4 times, researched certifications, then contacted you. Here's his full journey. Complete information. Zero complexity.

Is this just visitor analytics wrapped in different language, or is there something fundamentally different?

Fundamentally different approach.

Traditional analytics:

• Tracks everything
• Aggregates data
• Shows patterns and trends
• Built for optimizing conversion rates

Storvia:

• Tracks what matters for B2B
• Shows individual stories
• Connects anonymous to identified
• Built for understanding each high-value buyer

The fundamental difference is the linking. Traditional analytics can't tell you: This specific person who just filled out your form visited 4 times before, here's what they researched over 2 weeks, they spent 15 minutes on certifications.

Storvia tells you exactly that. It's:

• Different technology (anonymous-to-identified linking)
• Different data model (individual journeys, not aggregate sessions)
• Different interface (buyer stories, not traffic reports)
• Different purpose (understand buyers, not optimize conversion rates)

Why should I care where my website visitors come from? They contact me anyway.

Because you're responding to everyone the same way - and missing what each buyer actually cares about.

Buyer A spent 20 minutes reading your ISO certifications.
Buyer B kept returning to your pricing page.
Buyer C read three case studies about automotive clients.

Right now, when all three email you, you send the same generic response.

But what if you knew:

• Buyer A cares about quality → lead with your certifications
• Buyer B is price-sensitive → address cost efficiency upfront
• Buyer C needs automotive experience → reference your automotive work

Same inquiry. Three different conversations. Higher close rates.

You already care about understanding customer needs when you quote a job. This shows you their needs before they even tell you.

Our industry doesn't work like eCommerce - is this even relevant for us?

Exactly. That's WHY you need this.

eCommerce is simple: Click, Buy, Done.

B2B manufacturing:

• Buyer researches for 2 weeks
• Checks your capabilities 4 times
• Reads case studies
• Verifies certifications
• Compares you to competitors
• THEN contacts you

By the time they email you, they've already made 80% of their decision.

The question is: Do you know what convinced them? Or what their concerns are?

This tool shows you what happened during those 2 weeks of research. You walk into the conversation knowing what they care about, what they're worried about, and why they chose to contact you instead of your competitor.

This isn't eCommerce tracking. This is B2B buyer intelligence.

We're a traditional manufacturer - we make physical products, not software. Is visitor tracking just for tech companies?

No. It's actually MORE valuable for traditional manufacturers.

Tech companies track thousands of visitors and optimize conversion rates.

YOU should use it because:

• You get 5-10 inquiries a month
• Each one is a $50K-$500K opportunity
• Understanding what each buyer researched could mean the difference between winning and losing that deal

Real example: Buyer contacted CNC manufacturer for a quote.

What they saw in tracking:

• Visited 3 times over 10 days
• Spent 12 minutes on quality certifications page
• Read automotive case study twice
• Checked equipment specifications

Response they sent:

• Opened with their ISO/IATF certifications
• Referenced automotive experience
• Highlighted precision tolerances

Traditional manufacturing plus buyer intelligence equals competitive advantage.

Why do manufacturers specifically need this? Why not just make a tool for all businesses?

Because manufacturers have specific characteristics that make visitor intelligence especially valuable.

High-value, low-volume inquiries: You don't get 1,000 leads/month like a SaaS company. You get 5-10 serious inquiries that could each be worth $50K-$500K.

Long sales cycles: B2B manufacturing sales take weeks to months. Buyers research extensively before contacting you.

Technical buyers: Engineers and procurement managers do serious research. They verify specifications, equipment capabilities, quality certifications.

Lean marketing operations: Most manufacturers have solo marketers or business owners handling marketing. They need tools that work immediately without complex setup.

By building specifically for manufacturers, we make something that actually works for how they operate.

How does knowing which website pages someone visited help me sell more parts/machines/products?

Because it tells you what they're trying to verify about you.

When a buyer researches your website, they're asking themselves questions:

• Can they handle my volume? (checks production capacity page)
• Do they have the right certifications? (reviews quality/compliance pages)
• Have they worked with companies like mine? (reads case studies)

Each page they visit equals a question they're trying to answer.

When you know which questions they were asking, you can answer them directly in your first response.

Instead of: 'Thanks for your inquiry. Here's our general catalog.'

You send: 'I see you were checking our automotive certifications. Yes, we're IATF 16949 certified and have been supplying to automotive clients for 8 years.'

That's how tracking website behavior helps you sell more.

We mostly get repeat orders from existing customers - is this only useful for finding new customers?

No. This helps with repeat customers too.

Even your existing customers research before reordering.

Scenario 1: Existing customer researching new product line

• Customer has bought Product A from you for 3 years
• They visit your site and spend 15 minutes on Product B specifications
• You see this and proactively reach out

Scenario 2: Customer checking your capabilities

• Long-time customer suddenly views your certifications page and quality control process
• Signal: They might be under pressure to verify supplier compliance

Scenario 3: Customer comparing you to competitors

• Regular customer visits your site multiple times, views pricing, then goes quiet
• Signal: They might be getting competitive quotes

Repeat business isn't automatic. Customers research even when they've bought from you before. This shows you when they're researching so you can engage at the right time.

Our buyers are engineers and procurement managers - they don't care about marketing. Why would tracking matter?

Engineers and procurement managers research MORE than anyone else.

Engineers need to:

• Verify technical specifications
• Check if you have the right equipment/capabilities
• Review case studies to see if you've solved similar problems
• Validate certifications and quality processes

Procurement managers are:

• Comparing multiple suppliers
• Checking lead times and MOQs
• Verifying financial stability
• Looking for red flags

Both are doing serious research before contacting you.

Example: An engineer visited your site 5 times over 2 weeks checking:

• Equipment/capabilities
• Technical specs and tolerances
• Case study on similar application
• Quality certifications
• Then contacted you

When they email you, you know:

• They've thoroughly vetted your capabilities
• They're seriously interested
• They care about quality
• They have a similar application

This isn't marketing fluff. This is technical buyer intelligence.

We make custom products - every order is different. How does tracking help when there's no standard product to track?

Custom manufacturing is exactly where tracking shines.

Even though products are custom, buyer behavior patterns are consistent.

Serious custom buyers:

• Visit 3-5 times before contacting
• Spend 10+ minutes total on your site
• Check multiple capability areas
• Review case studies for similar applications
• Then send detailed RFQ

Tire-kickers:

• Visit once
• Spend 2 minutes
• Fill form with vague request
• Never respond to quote

When you get a custom inquiry, checking their journey tells you how serious they are.

For custom work, tracking helps you:

• Prioritize which quotes to invest time in
• Understand what capabilities they verified
• See what similar work they reviewed
• Know how serious they are

Our sales process is relationship-based - we meet buyers at trade shows, through introductions. Website tracking seems disconnected from that.

Even relationship-based buyers research your website before meeting you.

Scenario 1: Trade show

• You meet someone at a trade show, exchange cards, they say 'I'll check out your website'
• Week later they email you
• What you don't know: They visited your site 3 times after the trade show, spent 25 minutes checking if you can handle their needs, then decided to move forward.

Scenario 2: Referral

• Your customer refers you to their colleague
• Colleague contacts you mentioning the referral
• What you don't know: Before contacting you, they visited your site 4 times over 10 days to verify the recommendation.

Scenario 3: Direct introduction

• Someone introduces you to a potential buyer via warm email
• What you don't know: They immediately went to your website and spent 15 minutes researching before replying.

Relationships open the door. But buyers still verify you independently. This shows you what they verified.

We're too busy actually manufacturing - we don't have time to check dashboards and analyze visitor data

You don't check dashboards. We send you a message.

Option 1: Weekly WhatsApp/Email (2 minutes to read)

• Every Monday morning get a message showing who contacted you last week with their research journey

Option 2: Check before responding to inquiry (1 minute)

• Someone emails you asking for a quote
• Before responding, you check what did they research
• Takes 60 seconds
• Now you write a response that speaks to what they actually care about

Option 3: Don't check anything

• Just let it run
• When you're on a sales call, open their profile
• See what they researched
• Have a better conversation

You're busy manufacturing. We make this work around your schedule, not the other way around.

Isn't this just another tool we have to learn and manage? We already have enough complexity.

This is the opposite of complexity.

Setup:

• One time approximately 1 hour with our help
• Then it runs automatically
• No updates needed
• No integration maintenance
• No one needs to manage it

Using it:

• Get weekly summary via WhatsApp/email, OR
• Check before responding to inquiries, OR
• Just let it run and reference it when needed

This isn't another project. It's just there when you need it.

Think of it like security cameras. You install them once. They run automatically. You check footage when you need to.

Same concept. Install once. Runs automatically. Check when you want customer context.

We barely get any web traffic - is this worth it for us?

Yes. When you only get 5-10 inquiries per month, every single one matters.

This isn't about analyzing thousands of visitors. It's about understanding the few buyers who actually contact you.

When someone fills out your contact form, wouldn't you want to know:

• What products they researched for 15 minutes?
• Which technical specs they kept coming back to?
• What convinced them you could handle their needs?

Low traffic means you need to understand each buyer better, not that tracking doesn't matter.

What if our website doesn't get much traffic? We might get 50-100 visitors a month total.

Perfect. That's exactly who this is for.

When you get 50-100 visitors/month:

• Maybe 5-8 contact you
• Each inquiry could be worth $20K-$200K

What tracking shows you:

• Out of 50 visitors this month, 5 contacted you (you knew this)
• 12 visited multiple times but didn't contact yet (you didn't know this)
• 8 spent 10+ minutes researching (serious interest - you didn't know this)

Now you know:

• Who's seriously interested even if they haven't contacted yet
• What they're researching
• When to follow up proactively

Low traffic equals high value per visitor. You can't afford to miss signals from serious buyers just because they haven't filled out a form yet.

What if we're too small for this to matter?

If you get inquiries and want to understand your customers better, you're not too small.

Small businesses need to understand customers more than large ones.

When you only get 6-8 inquiries per month, each one matters.

Understanding what each buyer cares about equals better conversations equals higher close rates.

When someone contacts you and you already know they spent 15 minutes on your capabilities page, checked your certifications, and viewed 3 specific products, you can respond precisely, not generically.

That's valuable regardless of company size.

Don't buyers just look at our website for 5 minutes and then contact us? Why do I need to track that?

That's not what actually happens. Buyers research much more than you think.

What actually happens:

Visit 1 (Monday):

• Found you on Google
• Browse homepage and products page (4 minutes)
• Leave

Visit 2 (Wednesday):

• Direct visit
• Capabilities and equipment page (8 minutes)
• Read case study (4 minutes)
• Leave

Visit 3 (Friday):

• Direct visit
• Certifications page (3 minutes)
• Pricing/MOQ page (6 minutes)
• Leave

Visit 4 (Monday next week):

• Direct visit
• Go straight to contact form
• Fill it out

Total: 4 visits over 8 days, 25 minutes of research.

Your buyer didn't 'just look at your website for 5 minutes.' They researched carefully over a week before contacting you.

Most buyers don't impulse-contact you. They research, verify, compare, then reach out. You just never saw it before.

We're spending less than $500/month on marketing - isn't this overkill?

This isn't about marketing budget. It's about understanding your customers better.

Even if you spend nothing on marketing, when someone contacts you, wouldn't you want to know:

• What they spent 20 minutes researching on your site?
• Which products or services they kept coming back to view?
• What capabilities they checked to make sure you could handle their needs?

This is customer intelligence, not just marketing tracking. Better customer understanding = better service = better close rates.

And yes, if you do spend on marketing, you'll also see what's working. But that's secondary to knowing your customers.

We get inquiries but most don't turn into orders anyway. How does this help with that?

Because you can finally see the difference between serious buyers and tire-kickers BEFORE wasting time.

Right now, you treat every inquiry the same:

• Spend 2-3 hours preparing detailed quote
• Send comprehensive proposal
• Follow up 2-3 times
• Never hear back
• Repeat

What if you could see this BEFORE investing that time:

Inquiry A:

• Visited your site 6 times over 2 weeks
• Spent 35 minutes total researching
• Checked capabilities, certifications, case studies
• Viewed specific product specs multiple times
• This is a serious buyer. Invest time in detailed quote.

Inquiry B:

• First visit equals filled form
• Spent 90 seconds on site
• Generic message
• Viewed only contact page
• Probably price shopping or not serious. Send basic info first, see if they respond.

Stop spending 3 hours on quotes for people who were never going to buy.

Is this just for companies that do online marketing and ads? We don't run any ads.

No. This is for understanding buyers, not tracking ads.

You don't need to run ads for this to be valuable.

What it tracks (with or without ads):

• Where they found you (Google search, typed your website directly, referral from another site, LinkedIn profile, trade show landing page)
• What they researched (which products/services, what capabilities, what certifications, which case studies)
• How serious they are (one visit or multiple visits, total time spent, depth of research)

Even if your buyers come from:

• Referrals
• Trade shows
• Direct outreach
• Word of mouth
• Industry connections

They still visit your website and research before contacting you. This shows you what they researched - regardless of how they found you.

Ads are just one source. The value is understanding what buyers care about, not tracking ad clicks.

Why should I trust that Storvia will stick around? What if you shut down?

We're building for profitability, not growth-at-all-costs.

We're focused on:

• Sustainable unit economics
• Building for customer retention
• Serving a real need that companies will pay for

You need to understand your customers - that need doesn't go away.

Our commitment if we ever shut down:

• Minimum 90-day notice before shutting down
• Full data export available (all contacts, journeys, reports)
• Code handoff option for enterprise customers who want to self-host

You can protect yourself:

• Export your data monthly (CSV format) as backup
• When someone contacts you their info goes into your CRM too
• You own all your customer data

We're solving a real problem for an underserved market. We're building sustainably. We focus on retention because happy customers equals sustainable business.

What's your long-term vision? Will Storvia stay focused on this, or turn into another bloated platform?

Our core principle that will never change: Simple, complete marketing intelligence for lean teams.

What we will NOT become:

• Enterprise platform requiring specialists
• Tool with 47 features nobody uses
• Complex system needing weeks of training
• Something that requires technical teams

Before adding ANY feature, we ask:

1. Does a solo marketer need this?
2. Can they use it immediately?
3. Is it obvious what it does?
4. Does it serve the visitor-to-buyer journey?
5. Would this help a solo marketer at a 50-person manufacturer understand their buyers better?

If no, we don't build it.

Our north star will always be: Solo marketer at small manufacturer who needs to understand buyers without complexity.

If we lose focus on that, we've failed.

Our business is purely relationship-based / referral-based - we don't need web tracking

Even referral-based businesses benefit from understanding customer behavior.

When a referral contacts you, they still research your website first. Wouldn't you want to know:

• What they spent 15 minutes looking at?
• Which capabilities or certifications they checked?
• What products they're actually interested in?

This helps you have better conversations. You walk into the call knowing what they care about, not guessing.

B2B buyers research before they reach out - even when referred. This tool shows you what they're researching.

We don't have budget for another tool right now

This tool helps you serve customers better. That's not an expense - it's an investment in customer relationships.

When someone contacts you and you already know:

• What products they researched
• What capabilities they verified
• What concerns they have (pricing? lead time? certifications?)

You can respond better, faster, and more precisely. That closes more deals.

Plus, if you do any marketing, you'll immediately see what's working and what's not. Most teams discover they can cut wasted spend and redirect it to what actually brings buyers.

Sounds complicated - we don't have technical people

We help you set it up. You don't need a technical team.

Here's what happens:

1. You sign up
2. We walk you through setup (usually takes 30-60 minutes total)
3. If you get stuck, we can do it for you remotely or guide you step-by-step
4. Done. Data starts flowing.

You don't need to understand how it works. We handle the technical parts. You just see the insights.

After setup, you can check the dashboard whenever you want, or we can send you a simple email or WhatsApp message each week:

No logging in required if you don't want to.

We're already using Google Analytics - isn't that enough?

Google Analytics shows you data. We show you stories.

Google Analytics tells you:
"127 visitors this week, 47 from LinkedIn, average time 3:42"

We tell you:
"John from Germany visited 3 times over 5 days. First time he checked your products page. Second time he spent 8 minutes on pricing and certifications. Third time he filled out your contact form asking about 500-unit orders."

The difference is understanding.

Google Analytics is for marketers who analyze traffic patterns. Our tool is for B2B teams who need to understand individual buyers and what they care about.

You can use both. But Google Analytics won't tell you the story of how John researched and what convinced him to contact you.

We don't have time to look at dashboards and data

You don't have to. We can send insights to you via email or WhatsApp.

Option 1: Quick dashboard check (2 minutes)
Log in once a week, see:

• "5 people contacted you this week"
• "Here's what they cared about..."

Option 2: We send it to you
Get a simple email or WhatsApp message:

No dashboard required. Plain text. Takes 30 seconds to read.

You choose how you want to receive insights. We adapt to how you work.

Our website is just informational - people don't buy from our site

Exactly. B2B buyers research on your site before contacting you. That's why you need tracking.

Your website isn't a store - it's where buyers qualify you and figure out what they need.

Before someone contacts you, they're answering their own questions:

• "Can they handle large volumes?"
• "Do they have the right certifications?"
• "Have they worked with companies like ours?"
• "What's their lead time like?"

When they finally contact you, wouldn't you want to know which questions they were asking?

That way you can respond with exactly what they care about, not generic information.

We tried analytics tools before and never used them

Those tools were built for marketing analysts. This is built for B2B teams who need to understand customers.

Why other tools fail:

• Too complex (50 different reports you don't need)
• Marketing jargon (sessions, bounce rates, UTM parameters)
• Take weeks to set up
• Show data, not stories

Our tool:

• One simple view: who contacted you and what they cared about
• Plain language: "3 buyers this week" not "3.2% conversion rate"
• Set up in under an hour (we help you)
• Shows stories: "John researched pricing 3 times before contacting you"

If you tried other tools and gave up, it's because those tools weren't built for how you work. We built this specifically for B2B teams who need customer understanding, not marketing analytics.

What if we're too small for this to matter?

If you get inquiries and want to understand your customers better, you're not too small.

Small businesses need to understand customers more than large ones. When you only get 6-8 inquiries per month, each one matters.

Understanding what each buyer cares about = better conversations = higher close rates.

When someone contacts you and you already know:

• They spent 15 minutes on your capabilities page
• They checked your certifications
• They viewed 3 specific products

You can respond precisely, not generically. That's valuable regardless of company size.

We'll just ask people 'How did you hear about us?' when they contact us

People don't remember accurately, and they only tell you part of the story.

When you ask "How did you hear about us?" you get:

• "Google" (but what did they search? What did they actually look at?)
• "Your website" (yes, but what convinced them to contact you?)
• "I think someone mentioned you" (incomplete)

What they don't tell you:

• They visited your site 4 times over 2 weeks
• They spent 12 minutes on your pricing page
• They checked your certifications and case studies
• What specific products they're interested in

Asking only gets you their best guess. Tracking shows you what actually happened.

Understanding the full research journey helps you have better conversations and serve them better.

Isn't this just tracking and analytics? That seems like a marketing thing, not a manufacturing thing

This is customer intelligence, not marketing analytics.

Think about it this way: Before you quote a job, you want to understand what the customer needs, right? What tolerances matter, what volumes they're looking for, what their timeline is.

Your website visitors are doing the same research - but about YOU.

• Can you handle their volume?
• Do you have the right capabilities?
• Have you worked with companies like theirs?
• What's your lead time?

This tool shows you what questions they're asking by showing you what they research.

When someone contacts you, you already know:

• What they care about (they spent 10 minutes on your certifications page)
• How serious they are (visited 4 times over a week)
• What products they're interested in

This isn't "marketing data" - it's customer intelligence that helps you serve them better.

We're doing fine without it - why change what's working?

"Doing fine" often means you're missing opportunities you don't know about.

Most teams don't realize they're missing insights until they see them:

Common discoveries:

• "We didn't know buyers visited 3-4 times before contacting us. We thought they were quick decisions."
• "We assumed our case studies didn't matter. Turns out 80% of buyers read them before contacting us."
• "We were over-investing in channels that weren't bringing buyers."

The question isn't "Are you doing fine?"

The question is: "Could you close more deals if you understood what each buyer cared about before talking to them?"

Better customer understanding = better conversations = higher close rates.

I'll just stick with free tools

Free tools show you what happened. We show you who it happened to and what they care about.

Google Analytics (free): "47 visitors from LinkedIn this week"

Our tool: "John, Sarah, and Mike found you on LinkedIn. John spent 15 minutes researching your capabilities. Sarah checked your certifications. Mike viewed pricing 3 times before contacting you."

The difference is understanding individuals, not aggregates.

Free tools tell you about traffic patterns. We tell you about individual customers and what they care about.

For B2B, understanding each customer matters more than understanding traffic averages.